An Exclusive Behind the Scenes Look at My Podcast & New Business With Yasmin Nouri

This week, we’re mixing things up! In this behind-the-scenes Behind Her Empire episode, we take a look at our very own Yasmin Nouri’s journey as a podcast host and first-time entrepreneur. Yasmin’s husband, Dhru Purohit, graciously steps into the role of host to talk to her about the origin story of Behind Her Empire and why she decided to start the podcast.

You’ll gain some insight into the ups and downs that Yasmin experienced along the way as we dive into what motivated her to start her company, Beeya, and how hearing the vulnerable stories of other entrepreneurs helped her overcome her own hurdles of self-doubt.

You’ll also hear Yasmin’s advice for anyone looking to start their own business, plus so much more. We’re always looking for ways to add value and inspire you on your journey, so be sure to tune in today for some relatable examples and actionable lessons from the host of this very podcast, Yasmin Nouri!

In this episode, we'll talk to Natalie about:

* Where Yasmin’s passion for women in business comes from. [2:06]

* Examples of some of the incredible women that inspired Yasmin. [5:36]

* The book that she wanted to write and how it evolved into this podcast. [7:51]

* The importance of leaning into your natural abilities as an entrepreneur. [12:53]

* Unexpected struggles and successes that came with starting a podcast. [14:12]

* How you can benefit from pushing yourself beyond your comfort zone. [19:23]

* Overcoming old narratives, insecurities, and limiting beliefs to start a business. [20:49]

* The value of focusing on the impact you’re making, not the numbers. [24:58]

* How this podcast has led to immense personal growth for Yasmin. [28:10]

* A look at Yasmin’s entrepreneurial journey and her evolution as a leader. [33:22]

* The steps that took her in the direction of starting a wellness company. [37:04]

* How long it took to get Beeya off the ground, from concept to launch. [42:48]

* Finding a complementary partner to leverage both your strengths and weaknesses. [48:50]

* Challenges Yasmin encountered when it came to product development. [49:42]

* The value of asking dumb questions! [53:35]

* Actionable lessons about marketing and branding from the Beeya story. [54:24]

* Why Yasmin and her business partner decided to self-fund their business. [58:00]

* A candid look at how it’s going and what keeps Yasmin motivated. [1:02:28]

* We close this special episode with an understanding of Yasmin’s ‘why.’ [1:07:40]

This episode is brought to you by beeya: 

* Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. 

* Get $10 off your order by using promo code BEHINDHEREMPIRE10

Follow Yasmin: 

* Website: https://beeyawellness.com/

* Instagram: https://www.instagram.com/yasminknouri/

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